So there is a new craze that has been developing over in Europe that I am very excited about…Lunch Beat.
Originally started in Stockholm, Sweden in June 2010 by Molly Range, a 28-yr old entrepreneur, Lunch Beat is now becoming a world-wide trend. The concept is to allow the stressed-out employees stuck in cubicles all day long to have an hour during lunch to let loose and dance. With a small ticket price, water and a light lunch is provided (usually vegetarian), and workers dance to a talented DJ from 12-1 pm returning to work energized. It can be in a basement, on a rootop, or in a gym…a DJ, some food, and people who want to have a good time is all you need.
Before I discovered Lunch Beat I had ideas to create a playground-like area for adults during the lunch hour. Anything like this would make a killing. So many employees I have known (including myself) have frustrations and anxiety built up over work and need some sort of daily release. Exercising before or after work can only help so much, but an hour to break up all of the mundane meetings is proven to be very effective.
Lunch Beat is genius. Straight from the Lunch Beat website…”By promoting 1 hour of day time dancing we make it possible to fully embody the buzzwords of playfulness, participation & community. A physical knowledge that will make you create magic during the rest of your day too, and so will make Lunch Beat your week’s most important business lunch.”
I am contemplating making this a reality in DC. Let me know if you want in…
There is only one rule…you have to dance.